Exciting news! We are changing our name to Travel Marketing Systems.
Our vision has always been (and still is) to make digital marketing technology readily accessible to independent, specialist travel agents and tour operators in order to enhance the synergy between them. This technology can make a real difference to your travel business, and give you all the right tools to succeed in the digital age.
We started out in 2010 providing Tour Operator and Cruise feeds to power up Travel Agent websites with the inspirational content needed to showcase expertise and stand out from the crowd.
As the digital age has gathered pace and evolved over the last decade so have we.
We quickly recognised clients wanted a simple, intuitive and frustration-free way to manage all their digital marketing and needed help to navigate the profusion of digital channels out there.
We have expanded our range of bespoke tools to power up and automate your entire digital strategy, providing everything you need to secure and grow your business.
With our customer friendly, content rich, website designs providing the catalyst for growth, our range of additional tools allow you to build a complete marketing system designed specifically for your travel business needs.
It will help you:
– attract and manage leads,
– market to potential and existing clients,
– manage your content,
– build promotions,
– and convert and retain ideal clients
So we’ve changed our name to better reflect our changed business.
Travel Marketing Systems
Our new name better represents our range of products and services designed to work together to provide a complete marketing strategy that gets results. Our digital solutions provide everything you need to create an affordable, time saving & easy to use marketing system guaranteed to grow your client base and increase sales in the most straightforward way possible.
The Future is bright
Even though current times are difficult for travel, we remain excited about the future and you should too.
As a professional travel advisor, now more than ever your ideal clients will be seeking your advice on how to have the best travel experience in a post-Covid world. Your expertise adds enormous value and is what will enable you to succeed and grow.
But the enormous shift away from the High Street brought about by enforced social distancing is here to stay. Your ideal clients have moved online and you must follow suit. It is essential to make your online presence the new focus of your business. Your website will become your future customers’ first port of call and your digital marketing system will be your secret weapon in converting leads into customers.
The most successful business owners are the ones who are looking to embrace this change. What I encourage you to do right now is to get yourself positioned to take advantage of the opportunities coming your way when this crisis passes. I cannot stress enough that businesses that provide a seamless, informative online experience are poised to succeed during this challenging time.
Get the Travel Marketing System firmly in place, complete any training you haven’t had time for and be ready for the influx of people who can’t wait to travel again!
I founded Net Effect to provide digital marketing tools and websites to Independent Travel Businesses who sometimes find it hard to compete online with the larger Online Travel Agents.
I started off my career in Zimbabwe with British American Tobacco having developed his love of travel from spending part of my childhood in Malaysia. I quickly realised that growing tobacco wasn’t the thing he wanted to devote his life to and so returned to the UK, trained as a Chartered Accountant and joined the travel industry as Finance Director of Simply Travel and then MD, later selling the business to TUI and after a brief spell with the travel giant, realised my passion was with small businesses.
Fast forward to 2011 and a number of different businesses I saw a niche to provide marketing tools and expertise to Independent Travel Businesses whom otherwise would be unable to find the right tools to help grow their business and Net Effect was founded
Net Effect now provide CRM and Quote software, email marketing, specialist holiday search and cruise search and marketing tools to over 200 clients.